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Scott Rhodes

Senior Strategist

Scott is a data-driven enrollment professional with two decades of experience directing the marketing and enrollment efforts of major universities. In his role as Senior Strategist, Scott serves as a knowledgeable consultant to our clients, providing them with expert guidance in the areas of on-site and remote enrollment, student searches, CRMs and higher education marketing. Outside Echo Delta HQ, Scott is an avid traveller who will almost certainly visit Antarctica someday.

EDUCATIONAL BACKGROUND

  • Duquesne University – Master of Science, Media & Technology – 2002
  • Indiana University of Pennsylvania – Bachelor of Arts – 1996
  • Member, American Marketing Association (AMA)
  • Member, National Association for College Admission Counseling (NACAC)
  • Member, Private Colleges and Universities of Florida (PCUF)

AWARDS & ACCOMPLISHMENTS

  • Part of a team that built a start-up university from the ground up – 2013-2019
  • Increased tuition revenue by more than $15MM at Concordia University – 2007-2010
  • Transformed multiple enrollment offices to best in class
  • Enrolled the largest and most competitive classes to date at five different universities – 1999-2019

AREAS OF EXPERTISE

  • Strategic enrollment management
  • Market research
  • Marketing of campus, online, and regional centers
  • Enrollment management consulting
  • Targeted college search name buys
  • CRM implementation and development
10 Random Things
  • I grew up in a small ski town in Western Pennsylvania and worked full-time at the local ski resorts while I was in high school.
  • At age nine, I started a paper route to buy my first motorcycle.
  • I love to travel and have been to every continent but two.
  • I love pets and currently have a Great Dane and a crazy cat.
  • I’m the youngest of four, with two brothers and a sister.
  • My favorite book is Uncommon by Tony Dungy.
  • I’m a crazy Pittsburgh sports fan. Go Steelers!
  • I believe I’m a superhero. Can you guess which one?
  • I have a very dry sense of humor.
  • It took me 20 minutes to write these.