Scott is a data-driven enrollment professional with two decades of experience directing the marketing and enrollment efforts of major universities. In his role as Senior Strategist, Scott serves as a knowledgeable consultant to our clients, providing them with expert guidance in the areas of on-site and remote enrollment, student searches, CRMs and higher education marketing. Outside Echo Delta HQ, Scott is an avid traveller who will almost certainly visit Antarctica someday.
EDUCATIONAL BACKGROUND
- Duquesne University – Master of Science, Media & Technology – 2002
- Indiana University of Pennsylvania – Bachelor of Arts – 1996
- Member, American Marketing Association (AMA)
- Member, National Association for College Admission Counseling (NACAC)
- Member, Private Colleges and Universities of Florida (PCUF)
AWARDS & ACCOMPLISHMENTS
- Part of a team that built a start-up university from the ground up – 2013-2019
- Increased tuition revenue by more than $15MM at Concordia University – 2007-2010
- Transformed multiple enrollment offices to best in class
- Enrolled the largest and most competitive classes to date at five different universities – 1999-2019
AREAS OF EXPERTISE
- Strategic enrollment management
- Market research
- Marketing of campus, online, and regional centers
- Enrollment management consulting
- Targeted college search name buys
- CRM implementation and development