mini Masterclass
Supercharge Your Website Without a Pricey Redesign
Transform your .edu with actionable fixes that actually work
Your institution’s website is its most important marketing asset. It shapes prospective students’ perceptions and guides their decision-making at the most critical stage of their selection process.
But over time, most college websites become cluttered, confusing, and institution-focused. Instead of tailoring toward student needs, content is often overtaken by outdated information, department requests, and internal politics.
The result? Prospective students struggle to find answers, lose interest, and move on.
In this 30-minute masterclass, we’ll show you:
- Common friction points and problem areas that frustrate prospective students
- Red flags your .edu is institution-centric rather than student-centric
- The three areas of your site you should focus on improving first
- Steps to create a prioritized — and realistic — roadmap of high-impact improvements.
Meet our presenter:
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Get website tips and tweaks you can DIY