Upcoming Webinar for Admissions Professionals • July 9, 2pm ET


Jarrett Smith

Partner / Senior VP of Strategy

Jarrett is our Senior Vice President of Strategy, partner, and host of the Higher Ed Marketing Lab Podcast. Equal parts straight-shooting pragmatist and stalwart client advocate, Echo Delta’s clients count on him to be a faithful steward of their brand and their budget. Jarrett graduated from Florida Southern College in 2001 with a Bachelor of Arts in English. When he’s not helping to shape the agency’s work, Jarrett can be found camping, boating, and mountain biking in the great outdoors.

Random Facts

In a former life, I guided backpacking trips and spent a month deep in the PNW backcountry with the National Outdoor Leadership School (NOLS). IYKYK. ;-)

I’ve been called a serial hobbyist, and it’s 100 percent true. From roasting coffee to building cabinets to fly fishing, I’ve yet to meet a hobby I didn’t like. The more frustrating, the better.

I’m an unapologetic key lime pie snob. Nellie and Joe’s, folks, Nellie and Joe’s…

I’m a pretty mediocre musician, but somehow I was a member of a couple of notable central Florida bands. It’s what liberal arts majors do.

Professional & Civic Activities

  • Scouts BSA – Cub Master
  • City of Lakeland Social Media Task Force – Member
  • United Way of Central Florida Marketing Committee – Committee Member
  • The Lakelander Magazine – Contributing Editor

Jarrett’s Recent Writings