Webinar

Designing for Decisions

What Students Really Want from Your Website • August 5

Save Your Spot

Webinar

Supercharge Your Website Without a Pricey Redesign

Transform your .edu with actionable fixes that actually work

Your institution’s website is its most important marketing asset. It shapes prospective students’ perceptions and guides their decision-making at the most critical stage of their selection process.

But over time, most college websites become cluttered, confusing, and institution-focused. Instead of tailoring toward student needs, content is often overtaken by outdated information, department requests, and internal politics.

The result? Prospective students struggle to find answers, lose interest, and move on.  

In this 30-minute masterclass, we’ll show you: 

  • Common friction points and problem areas that frustrate prospective students
  • Red flags your .edu is institution-centric rather than student-centric
  • The three areas of your site you should focus on improving first
  • Steps to create a prioritized — and realistic — roadmap of high-impact improvements.

Free Resources:

Presentation Slides (PDF)

Meet our presenter:

Jarrett Smith

SVP of Strategy at Echo Delta

Photo of author

In a previous life, Alex worked as an industrial engineer for the world’s most famous Mouse. Today, he’s the President and big-picture thinker for another magic kingdom—Echo Delta.

Related Insights