Enrollment Management Consulting
Echo Delta is equipped with the cross-the-board talent, skill, and technological savvy to support the breadth and depth of innovative enrollment marketing and analyses needed for institutions to reach new heights and exceed their goals.
B. Matthew Corpus, Ph.D.
AVP for Enrollment Management
Florida Polytechnic University
Navigating your institution through the choppy waters of finding, attracting, and enrolling right-fit students has never been more challenging. Our team of experienced strategic enrollment management experts is here to help you uncover new opportunities and define a path to grow.
Expert Guidance From Proven Enrollment Managers
Each of Echo Delta’s enrollment consultants has 20+ years of successful enrollment management experience at multiple institutions. As a result, we’re able to give you a holistic assessment of your current situation and a fresh look at how to move forward.
Whether you’re looking to tackle a specific challenge or develop a comprehensive strategic enrollment plan, we’re here to be a steady partner on your journey.
Student Search and Name Buys
Successful name buys are the result of both art and science. Get it right and you’ll unlock a powerful tool generating leads and hitting your enrollment goals. Get it wrong and you’ll waste thousands of dollars marketing to students who won’t enroll.
We start by using your historical data to reverse-engineer your best-fit students. Then we develop customized, data-driven name buys to give you a pool of prospects who are most likely to engage with your institution and, ultimately, enroll.
Once you have an effective name buy, we’ll help you engage and nurture prospects using the full suite of modern enrollment marketing tools, from email and marketing automation and digital advertising to print and direct mail.
Coaching and Training
Consulting is more than just giving advice. For us, it’s just as important to equip your team with the right know-how and processes to create your own success story long after our engagement has ended. We offer:
- Process audits and improvements
- Admissions counselor training
- Leadership coaching
- Team retreats and seminars
Echo Delta helped Palm Beach State College create an admissions and recruitment operation that has resulted in 4 percent steady annual enrollment growth year over year since inception.
Financial Aid Leveraging
Financial aid leveraging is one of your most powerful tools for shaping classes and controlling discount rates.
Based on your institution’s unique goals, Echo Delta will conduct a comprehensive review of your historical data and build a customized statistical model to uncover hidden opportunities. Through ongoing monitoring and reporting, we’ll arm you with the data you need to efficiently deploy your financial aid dollars.
New Markets and Programs Analysis
Echo Delta can evaluate new initiatives such as new markets, campuses, programs, and student personas. Acting as an extension of your team, we can give you accurate data and actionable insights so your school can grow strategically.
Echo Delta has helped our university achieve record enrollment year after year. Their team is filled with creative and savvy experts who really get it.
Vice President for Marketing and Enrollment (2016-2021)
University of the Ozarks