Will Elon Musk’s New University be the SpaceX or the Twitter of Higher Ed?
Our SVP of Strategy, Jarrett Smith, considers whether Elon Musks’ foray into academia will be a hotbed of innovation or yet another tumultuous sideshow.
Culture & Community
Struggling With Admissions Burnout? Consider The Power Of Appreciation
You’ve likely read the recent articles about the high numbers of enrollment professionals leaving the field for greener pastures. I’ve read them too and think there is a bit of a crisis within admissions teams across the country. Every campus my fellow consultants and I have visited this past winter …
Making DEI Practical at University of St. Thomas
Hear from two marketing leaders at the University of St. Thomas – Minnesota about their efforts to make diversity, equity, and inclusion less intimidating and more actionable for their marketing team and the work they produce.
Fostering Collaboration Across Decentralized Marketing Teams at UT San Antonio
We speak with marketing leaders at the University of Texas at San Antonio and how operational changes they made during COVID led them to greater levels of collaboration across the universities decentralized marketing teams.
Managing a Team That Spans Four Generations
In the fourth and final episode of our VP Summer Series, we talk with Kevin Kropf, EVP of Enrollment at Drury University, about generational theory and managing teams that span multiple generations.
How to Win Faculty and Influence Staff (and Athletics)
We talk with Brad Pochard, AVP for Enrollment and Dean of Admissions at Furman University, about building stronger, more collaborative relationships with colleagues across the campus.
Trusted Advisors: Working Well with the Board of Trustees
In this episode, we sit down with Joel Bauman, SVP of Enrollment at Duquesne University, and Karen Foust, former EVP of Enrollment at Hendrix College, to talk about the finer points of building collaborative, productive relationships with board members.
Leading with Compassion and Character with Major General H.D. “Jake” Polumbo
In this episode, we diverge a bit from our usual discussion around higher ed marketing to talk about leadership, which is a topic relevant to anyone who has to work with and through others. Joining us in that conversation is retired Air Force Major General, H. D. “Jake” Polumbo. Over …
People, Process & Technology with UCF’s Dr. Jennifer Sumner
We’ll be talking with Dr. Jennifer Sumner about people, process, and technology, within the University of Central Florida‘s online program. In this wide ranging conversation, we hear about UCF Connect, the university’s success coaching program for online students. We hear how the university is leveraging SalesForce and other technologies to …
A Public Relations Primer with Barbara Pierce
If you’ve ever felt that public relations was a mysterious black box, then this episode is for you. We discuss public relations for higher ed with Barbara Pierce, president of Tipping Point Communications. Barbara has over 25 years experience leading global, national, and regional public relations initiatives, and she’s worked extensively …