Many institutions include brand building in their strategic plans, but making those aspirations a reality is challenging. Brand development expert, Jennifer Holland, argues the best way to build an enduring brand is to focus on strong alignment between organizational, marketing, ...
The campus visit is a make-or-break moment for traditional undergraduates. Yet, as schools around the country have made their way back to campus, selling the residential experience has been anything but business as usual. In this episode, we explore ...
Hear from two marketing leaders at the University of St. Thomas - Minnesota about their efforts to make diversity, equity, and inclusion less intimidating and more actionable for their marketing team and the work they produce.
We speak with marketing leaders at the University of Texas at San Antonio and how operational changes they made during COVID led them to greater levels of collaboration across the universities decentralized marketing teams.
In this episode, we sit down with Joel Bauman, SVP of Enrollment at Duquesne University, and Karen Foust, former EVP of Enrollment at Hendrix College, to talk about the finer points of building collaborative, productive relationships with board members.
In this episode, Dr. Jimmy Jung joins us to talk about financial aid leveraging--the common and sometimes controversial practice of using data-driven approaches to inform how schools use institutional funds to manage enrollment and tuition revenue.
Jarrett is a partner at Echo Delta and the SVP of Strategy. Equal parts straight-shooting pragmatist and client advocate, Jarrett follows his deep curiosity as he interviews some of the brightest minds in higher education and the broader world of marketing.
Keep ahead of the curve—get our latest insights and podcast episodes sent straight to your inbox.
Ready To Partner With Us?
Let’s hash out your most pressing problems and create a strategy for success.