When Your Enrollment Problem is Actually an Experience Problem
When enrollment numbers dip, leadership usually looks to marketing and admissions first. But what if the real problem is what's happening on campus?
Latest Episodes
Why Starting Salaries Matter More Than Student Orgs in 2026
Are you selling the residential experience to a generation buying a career investment? Jarrett Smith, Scott Rhodes, and Jeff Kallay break down the shift toward transactional enrollment, why your program pages need an MBA-style overhaul, and how to market ROI without losing the hidden value of campus life.
Campus Visit Trends: Insights from the 2025 CIVSA Conference with Jeff Kallay
Just back from this year's Collegiate Information and Visitor Services Association (CIVSA) conference, Jeff Kallay joins the show to share what he heard and what campus visit professionals across the country are really struggling with right now.
Do You Actually Have a Strategy?
Jarrett Smith explores the essential elements of strategy. Learn how strategy differs from activities like planning, why strategy doesn't begin with goals, the importance of selective over-performance, and how to recognize a true strategy over something that merely sounds strategic.
Empathy-Driven Leadership with Jaime Hunt
Listen to Jaime Hunt, higher ed marketing expert and author of Heart Over Hype, as she explores empathy-driven leadership, psychological safety, and actionable tips to enhance team innovation and performance.
High-Impact Podcast Storytelling with Alex Grodnik
Alex Grodnik joins the pod to discuss storytelling, podcasting, and how universities can create one-of-a-kind content that captivates audiences.
Banishing Blah Blah Content from Your .EDU
Too much website content, not enough clarity? Echo Delta's SVP of Strategy, Jarrett Smith, dives into the pervasive issue of 'blah blah content' on college and university websites and three practical steps you can take to level up.
Building Better Agency Partnerships with Ryan Brown
What makes for a great institution/agency partnership? Ryan Brown, EVP and Co-Head of 160over90, and Jarrett Smith explore the foundations of successful agency relationships.
How to Evolve Your Campus Visit in 2025
Explore students' changing relationship to the campus visit and implications for the year ahead.
The Problem with Enrollment Management (And How to Fix It) with Laurie Koehler
Enrollment management veteran, Laurie Koehler, explains the challenges facing enrollment management and key ways the practice needs to evolve.
