Welcome Back, In-Person Conferences – We’ve Missed You

After two years of canceled or virtual conferences, the in-person conference is back and I couldn’t be happier! I love attending, sponsoring, exhibiting, and presenting at higher education conferences. Especially those focused on enrollment, admission, marketing, and the campus visit. Friends, families and even co-workers chuckle at the ease and …

The State of the Campus Visit With Jeff Kallay

The campus visit is a make-or-break moment for traditional undergraduates. Yet, as schools around the country have made their way back to campus, selling the residential experience has been anything but business as usual. In this episode, we explore the current state of the campus visit and some of …

Outliers: How Some Schools Grew [Webinar]

Watch a replay of our webinar discussion with two small universities that posted record enrollment numbers in 2020, despite the pandemic.

Differentiating Your School Through Smart Strategy

Dr. Chuck Bamford, author of The Strategy Mindset 2.0, joins us to talk about how schools can develop a sound strategy to differentiate their offerings and attract more right-fit students.

Managing a Team That Spans Four Generations

In the fourth and final episode of our VP Summer Series, we talk with Kevin Kropf, EVP of Enrollment at Drury University, about generational theory and managing teams that span multiple generations.

How to Win Faculty and Influence Staff (and Athletics)

We talk with Brad Pochard, AVP for Enrollment and Dean of Admissions at Furman University, about building stronger, more collaborative relationships with colleagues across the campus.