Webinar

Designing for Decisions

What Students Really Want from Your Website

Watch Recording

Designing for Decisions – What Students Really Want from Your Admissions, Aid, and Academics Pages

Uncover surprising insights that will transform how you approach your .edu Your website is one of your most important recruitment tools. Are you sure it’s delivering what prospective students need most? In this webinar, we’ll reveal findings from our national Top Tasks study of 1,000+ prospective students across student types …

Do You Actually Have a Strategy?

Jarrett Smith explores the essential elements of strategy. Learn how strategy differs from activities like planning, why strategy doesn’t begin with goals, the importance of selective over-performance, and how to recognize a true strategy over something that merely sounds strategic.

High-Impact Podcast Storytelling with Alex Grodnik

Alex Grodnik joins the pod to discuss storytelling, podcasting, and how universities can create one-of-a-kind content that captivates audiences.

Supercharge Your Website Without a Pricey Redesign

Transform your .edu with actionable fixes that actually work Your institution’s website is its most important marketing asset. It shapes prospective students’ perceptions and guides their decision-making at the most critical stage of their selection process. But over time, most college websites become cluttered, confusing, and institution-focused. Instead of tailoring …

Banishing Blah Blah Content from Your .EDU

Too much website content, not enough clarity? Echo Delta’s SVP of Strategy, Jarrett Smith, dives into the pervasive issue of ‘blah blah content’ on college and university websites and three practical steps you can take to level up.

How to Craft Clear Messages that Win with Ben Guttmann

In this episode, Jarrett sits down with author Ben Guttmann to discuss practical ways to simplify your marketing communication strategies.

Revolutionizing Enrollment Marketing With AI: Echo Delta Announces Strategic Partnership with enroll ml

We’ve got some exciting news to share: Echo Delta has officially teamed up with enroll ml in a strategic partnership that is set to revolutionize our enrollment and marketing strategies. With this collaboration, we will be able to leverage enroll ml’s advanced AI and machine learning platform in our enrollment …

The Performance Marketing Trap

Explore the pitfalls of relying solely on performance marketing to drive enrollment results and why integrating brand marketing is crucial for long-term success.

Amplifying Student Voices on TikTok with Morgan Goodwill

Discover how Flagler College has built a consistent and sustainable stream of engaging TikTok content through collaboration with students and a focus on quality.